We teach your team to work with AI

For whom: All staff, from scratch. The mandatory first module.

Your team knows what AI can do, where it fails and what must never be shared with it. Everyone leaves with 10 working prompts and a draft of company AI rules.

• How AI works and where it fails: made-up facts and how to check them
• Safety in 40 minutes: what you may upload, GDPR and the EU AI Act, company rules
• The task formula: role, context, goal, format, your own style via examples
• Dialogue and your own prompt library: 10 prompts for your real tasks

Typical saving: 2–3 hours a week per person
Tools: Free accounts (ChatGPT, Claude, Gemini)

For whom: Office, admin, assistants — anyone who writes emails and documents.

Templates for emails, minutes and translations that save 3–5 hours a week.

• Emails: replying to a difficult email, a polite refusal, a reminder, one email in three languages
• Documents and invoices: summarising a long document, a contract’s “what to watch for”, invoice and receipt data into a sheet for your accountant
• Meetings: minutes from a recording, tasks with owners, the follow-up email
• Translation ET / RU / EN: where AI beats Google Translate and where it fails

Typical saving: 3–5 hours a week
Tools: Free accounts (ChatGPT, Claude, Gemini)

For whom: Marketing, social media, owners who run their own channels.

A monthly content plan, 5 finished posts, 3 ad texts and your own marketing assistant that writes in your brand voice.

• Brand voice and your own marketing assistant: tone, audience and no-gos saved into an assistant that always writes “like us”
• Content plan: themes, frequency, a monthly calendar in 20 minutes
• Posts and Reels scripts: hooks for the first 3 seconds, adapting for Instagram, Facebook and LinkedIn
• Ad copy and reviews: headlines for Meta and Google, 5 variants to test, replies in your brand voice

Typical saving: 4–6 hours a week
Tools: Free accounts; one paid account for the assistant (ChatGPT Plus or Claude Pro)

For whom: Marketing, social media, e-commerce, restaurants and salons.

10 images in your brand style and a clear sense of what AI draws well and what to leave to a photographer.

• How to describe an image: subject, style, light, angle, format
• Brand style: references, colours, a repeatable style for a series; AI mistakes — hands, text, logos
• Product and location photos: product on a new background, interior variations, seasonal versions
• Ready to publish: finishing in Canva, story and post formats, copyright and AI-content labelling

Typical saving: 2–4 hours a week, minus designer orders
Tools: ChatGPT Plus or Midjourney (one paid account per two people), Canva

For whom: Marketing teams and owners who want to make videos themselves.

Your first AI video of up to 20 seconds and a clear view of what to make yourself and what to order.

• What AI video can do in 2026: text-to-video, image-to-video, avatars; good and bad examples
• Script and shot: hook, one idea, call to action; how to describe a scene
• Generation: make the scene, repeat, pick the best; why characters “drift”
• Assembly in CapCut: voice-over, captions, music, logo, vertical format — a finished video on your phone

Typical saving: Minus €150–390 per video
Tools: Kling or HeyGen (paid account), CapCut

For whom: Sales, account managers, reception, support. In small businesses, often the same people.

Reply and proposal templates in your company’s tone, a meeting-prep script and your own sales assistant that answers customer questions.

• Meeting prep: a client brief in 10 minutes, what matters to them, what to ask
• Proposals and follow-ups: a proposal from bullet points, the post-meeting email, a reminder, handling “too expensive” and “we’ll think about it”
• Customer replies: templates for frequent questions, complaints and reviews, one reply in three languages
• Sales assistant: we build your own AI assistant that answers customer questions from your services, prices and rules and drafts a proposal

Typical saving: 3–5 hours a week
Tools: Free accounts; one paid account for the assistant (ChatGPT Plus or Claude Pro)

For whom: Managers, marketing, service — anyone answering the same questions every day.

A working assistant that answers from your company documents, and a safe way to share it with the team.

• What an assistant is: a custom GPT or a Claude project — instructions plus documents; examples for new hires, customers, proposals
• The instructions: role, rules, tone, what to do when it doesn’t know
• Documents: what to upload (services, prices, FAQ, procedures) and what not (personal data); how to keep it updated
• Test and launch: 10 check questions, fixing the instructions, access for the team

Typical saving: 2–3 hours a week on repeated questions
Tools: At least one paid account per two participants (ChatGPT Plus or Claude Pro)

For whom: A small business owner or manager, 1–3 people. Not a training but a structured conversation about your company: 2 hours, no laptops.

The leader sees with their own eyes what AI does in their business, gets five tasks to start with, knows their duties under the EU AI Act and leaves with a one-page action plan.

• Live, on your own business: a reply to a customer review in a minute, a proposal from bullet points, a monthly content plan — what AI does and how fast
• Where it fits in your company: tasks on two axes — how much it saves and how easy it is to implement; your first five tasks
• What the leader is responsible for: EU AI Act Art. 4 (staff AI literacy is an obligation), GDPR and data, AI errors in decisions — three rules for your company
• A one-page action plan: which three tasks we start with, who is responsible, which tools, who to train, how to check the result

Typical saving: A clear picture of where to start
Tools: None needed

For whom: Small business owners and marketers who want to build a landing page themselves or know what to demand from a contractor.

A draft of your landing page built with AI, and a 10-point checklist that makes any site visible in Google, ChatGPT and Perplexity.

• What makes a good landing page: 6 blocks, one goal, one button; dissecting participants’ sites
• Building with AI: copy, images, assembling the page without code
• SEO in 40 minutes: titles, descriptions, URLs, Google Business Profile, Search Console
• Visibility in AI search: how ChatGPT and Perplexity choose who to name — structured data, FAQ, llms.txt, using trendlab.ee as the example

Typical saving: Minus €490 per landing page
Tools: An AI builder or Claude/ChatGPT (one paid account per two people), free hosting